ArtUp Becomes First Rutgers University-Newark Affiliate Offering New Certificate for Artists & Creatives

Dynamic Collaboration Offers Participation for 20 Creative Entrepreneurs in Memphis and the Mid-South

Memphis, TN, July 11, 2018:  ArtUp, an award-winning Memphis-based arts innovator in conjunction with The Rutgers Business School Center for Urban Entrepreneurs and Economic Development (CUEED) announces the new Memphis Business Hub for Creatives Program to further empower creatives to achieve business success. The Memphis Business Hub for Creatives Program leverages a leading program of the Rutgers-CUEED for artists and creatives with business education tools and entrepreneurial mentorship. This combination is producing options for longer-term business sustainability for artists, creatives and their communities.

“ArtUp reimagines the creative economy. The Memphis Business Hub for Creatives Program will help transform the way artists work, from the gigging and part-time, starving artist to a thriving creative business owner and creative entrepreneur.” says Linda Steele, CEO of ArtUp.

Lyneir Richardson, Rutgers CUEED Executive Director expressed, “Our intention in collaborating with ArtUp is to elevate creative people who operate in media, art and entertainment industries in Memphis. We aim to help creatives, (especially people of color) to become stronger entrepreneurs and property owners."

ArtUp kicks off the Memphis Business Hub for Creatives Program at their new location in the South Main Artspace, 138 St. Paul St., Suite 119. There will be two events: The public is invited to the ArtUp Open House on Saturday, July 14, 2018, from 2 p.m.- 4 p.m. Paul Thomas, ArtUp Artist in Residence, will reveal his provocative installation titled, “Imagined and Real: THREADS OF LIFE.” The public will be able to learn more about the Memphis Business Hub program and how creatives can participate. Refreshments will be provided by ArtUp Fellow Chef Eli Townsend as well as an opportunity for a special tour of the Artspace Loft units. Additionally, several ArtUp ambassadors and creative entrepreneurs will be available for networking, including:

  • Angels and Tomboys, all-natural fragrance company of sister kidpreneurs” funded by Daymond John and Mark Cuban from ABC’s Shark Tank.
  • Tonya Dyson, unmistakable vocal Memphis music talent of NeoSoulsville, blending the heritage of gospel, jazz and R&B into a unique sound.
  • Justin Merrick, Grammy-nominated artist who leads JMuse, a non-profit focused on healing communities through arts and music.

The second event is a robust Creative Entrepreneurs’ Panel on Monday July 16, 2018, from 10 a.m.-Noon. This panel will feature Memphis Business Hub ambassadors, business leaders from Memphis, Newark Hub alumni, and innovators who believe in the importance of the creative economy.

Steele says, “We envision a working, progressive program combining necessary business skills with the vision and talent of artists and creatives, redefined to include chefs and seamstresses and graphic designers. There are no limits on creativity.”

The Memphis Business Hub for Creatives Program is modeled on the success of the Newark Business Hub, established by Rutgers Business School CUEED in 2015. Creatives in the Memphis program will have access to business mentors and coaches, business classes, professional services, and business planning education. The Memphis program will recruit participants from across the city with a special focus on residents of the South Main Artspace Lofts.

Says Richardson, "In Newark, creatives are participating in noteworthy business ventures. They are at the forefront of inclusive equitable economic growth initiatives and are working to own property. We expect the participants in the Memphis Hub program to do the same."

This new ArtUp program adds to the Memphis business canvas and further positions Memphis as a Regional leader for creative entrepreneurial success.